Award-winning marketing strategist with over 15 years of experience driving measurable growth, innovation, and client success across the insurance, consulting, and digital marketing sectors. Recognized for leading high-performing teams, scaling marketing operations, and executing data-backed campaigns across multi-channel platforms. Proven track record in designing and executing high-impact campaigns, building brand equity, and aligning marketing initiatives with strategic business goals, email, and digital platforms. Most known for strong leadership, creativity, a collaborative approach, and the ability to simplify complex problems into actionable solutions.
In my current role as Marketing Growth Manager at UnitedHealth Group, I oversee patient acquisition and engagement strategies across 70+ clinics in the Dallas-Fort Worth region, collaborating cross-functionally to scale outreach, broker engagement, and network expansion. Prior to that, as a Senior Territory Marketing Consultant at Allstate, I led multi-state campaigns across a 1,700+ agency network, resulting in a 150% YoY increase in premium volume through performance-driven initiatives and strategic market analysis.
Throughout my career, I have consistently demonstrated my ability to lead through influence, identify growth opportunities, and deliver creative, integrated campaigns that move the needle.
Whether founding my own marketing agency or partnering with executive teams, I’ve shown that I can translate big-picture goals into measurable results—often exceeding performance targets while enhancing the customer experience. I am energized by challenges that require both creative thinking and operational rigor, and I thrive in fast-paced, purpose-driven environments. I would welcome the opportunity to contribute to your team’s continued growth by bringing a balance of strategic insight, digital acumen, and leadership capability to your marketing initiatives.
I look forward to the opportunity to discuss how I can contribute to your organization’s marketing strategy and success!
Resume available upon request.
Driving growth through data-backed strategy and vision.
I bring a proven track record of aligning marketing strategy with overarching business goals. From go-to-market planning to audience segmentation and performance analysis, I lead initiatives that fuel scalable growth and market differentiation
Translating insight into action—and action into results.
Whether launching multi-channel campaigns or improving funnel efficiency, I combine analytics with execution to maximize ROI. I specialize in real-time performance tracking, KPI dashboarding, and continuous improvement of campaign outcomes.
Building brands that resonate, convert, and endure.
With deep experience shaping corporate, regional, and partner-facing brand strategies, I help organizations refine their voice, increase market share, and establish meaningful customer connections across digital and traditional channels.
Mobilizing teams, stakeholders, and partners to deliver results.
Marketing doesn’t work in a silo—and neither do I. I’ve led high-performing teams and collaborated across departments including sales, product, data, and operations to execute aligned, enterprise-level marketing strategies.
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